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Marco Looy Member since 2010 51 posts
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Posted: 4 years ago
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Managing Business Priorities in the Agent-assisted Channel

Business priorities are one of the factors that determine the Next-Best-Action for a customer. In a Next-Best-Action Strategy, these priorities are defined as Business Issues. By changing the priority of a business issue, you can change how offers are prioritized for a customer. Learn about business issues and how they are used to prioritize offers in this Essentials course. Gain hands-on experience changing the priority of a business issue to achieve the desired outcome in a Next-Best-Action strategy.

Product: Pega Marketing 7.1 
Duration: 2 hours

Pega Academy link: Managing Business Priorities in the Agent-assisted Channel

 

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