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victor roy (victor)
Cognizant Technology solution
Business Architect
Cognizant Technology solution
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victor Member since 2014 23 posts
Cognizant Technology solution
Posted: July 31, 2019
Last activity: August 22, 2019
Posted: 31 Jul 2019 4:39 EDT
Last activity: 22 Aug 2019 7:15 EDT
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Adaptive modeling

HI,

We have some concerns while testing Adaptive model. Just to set the context we have prepared the below mentioned data and scenarios to test the Adaptive model.

1. Total Customer:36000

2. Each 12000 is having exactly same predictor data(Like age, Income etc..) and segregated in 3 category.

3. We run TrainAdaptiveModels to train the model where for the first 12000(category 1) customer we accepted a particular proposition (Lets say P1) and for rest of the category (Category 2 and 3) we rejected the same proposition(p1).

4. Now once training is done when we took one customer from 2nd segment(who Rejected P1) and found that its propensity is very high and towards the 1st set of customer which is not desirable.

5. When we check "Adaptive Model behaviour Report", only one predictor is showing as active and rest is Inactive. Performance Threshold is set .5 and all predictors are performing above 50%.

My questions are related to point 4 and point 5. Why those behaviours are happening?

Further, do we have any material on how statistically adaptive works in Pega. All the pdn meterials are functional.

Victor

***Edited by Moderator Marissa to update platform capability tags****

Pega Customer Decision Hub Pega Marketing Decision Management
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