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 Nikhil Garg (NikhilGarg)
Ericsson Global India Limited

Ericsson Global India Limited
IN
NikhilGarg Member since 2015 3 posts
Ericsson Global India Limited
Posted: March 22, 2017
Last activity: April 10, 2017
Posted: 22 Mar 2017 4:24 EDT
Last activity: 10 Apr 2017 1:54 EDT
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Extended Customer Analytics Record

Recently heard about Pega Product XCAR [Extended Customer Analytics Record] from a client. However unable to find any references of the same on PDN. please share more details about this product.

Decision Management
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Accepted Solution

Posted: 4 years ago
Posted: 22 Mar 2017 11:10 EDT
Otto Perdeck (Otto_Perdeck)
PEGA
Director, Data Science
Pegasystems Inc.
NL

Hello NikhilG7771,


XCAR stands for "Extended Customer Analytical Record" and refers to the concept of a single object, centered around the Customer (or other entity your decision strategies reason about), extended with data from various sources (e.g. social, marketing insights, real time activities etc) that you could possibly want to use in your decision strategies.


In summary: a data "record" that combines all customer related sources.


The actual data model for the XCAR differs from customer to customer. The Decision Data Set allows for easy storage of XCAR (or any object) in a Cassandra based big data store.


I suggest you talk to your client to make sure they're familiar with concepts like Data Sets, Data Flows and how these are becoming increasingly important in recent product releases.


Regards


Otto