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 victor roy (victor)
Cognizant Technology solution
Business Architect
Cognizant Technology solution
SE
victor Member since 2014 29 posts
Cognizant Technology solution
Posted: November 11, 2020
Last activity: November 11, 2020
Posted: 11 Nov 2020 5:35 EST
Last activity: 11 Nov 2020 15:00 EST
Closed

Next Best Action for Prospect

Hi,

We have a requirement to initiate Next best action for prospect or annonimus user who are visiting our web site.

Since there is not much data available for decisioning with annonimus prospect, i am wondering if there is any best practice recommendation approach available in Pega to best utilize CDH in inbound channel for prospect?

 

Victor

Pega Customer Decision Hub Decision Management
Moderation Team has archived post, This thread is closed to future replies. Content and links will no longer be updated. If you have the same/similar Question, please write a new Question.
Posted: 1 year ago
Posted: 11 Nov 2020 15:00 EST
Saleem Abdelsayed (Saleem_A)
PEGA
Sr. Director, Product Management
Pegasystems Inc.
US

Website behavioral data is typically very predictive and useful for engagement rules for anonymous visitors. 

We'd prefer it if you saw us at our best.

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