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Posted: June 8, 2020
Last activity: June 8, 2020
Pega marketing real-time containers records only an impression and an interaction even when strategy returns multiple offers
I created a multi-channel campaign using a strategy which returns "Top 3" offers.
When calling the REST service container (version V2) the response correctly lists 3 offers, but in the campaign page I can see the impression is counted only for the first offer.
The same happens for the interaction history.
How can I register impressions and interactions for all the offers returned by the strategy?
Posted: 10 months ago
The container is configured with "Captured on retrieval" option.
In Interaction History table I can see each FactID associated with a unique proposition (always the first ranked result), but in the Container V2 service response I get 3 ranked results (as configured in the strategy).
My Json message in the request is:
{
"ContainerName": "MyContainer",
"Channel": "Web",
"Resource": "AllResults",
"CustomerID": "1",
"Direction": "Inbound"
}
And the response I get is:
{"Status":"OK",
"ContainerList":[{"Status":"OK",
"ContainerName":"MyContainer",
"NextBestActions":[{"Action":"Makes Sales Offer",
"ActionID":"TopOffers",
"RankedResults":[{"Group":"Group1",
"Issue":"Sales",
"InteractionID":"6897246117193478689",
"Category":"sales",
"CustomerCost":0.0,
"ContentFormat":"",
"Label":"Proposition1",
"Benefits":"",
"WhyRelevant":"",
"Direction":"",
"Name":"Proposition1",
"ShortDescription":"",
"PaidAudienceName":"",
"Identifier":"/Sales/Group1/Proposition1",
"Placement":"",
"Pricing":"",
"JourneyStage":"",
"JourneyStep":"",
"EligibilityDescription":"",
"Propensity":0.0,
"AgentCompensation":0,
"ClassIdentifier":"Offer",
"Priority":0.0,
"Channel":"",
"BundleName":"",
"ImageURL":"",
"Rank":1,
"BundleParent":"false",
"Variant":"",
"Treatment":"",
"InternalCost":0,
"CampaignID":"P-2008",
"OfferValue":0,
"ClickThroughURL":"",
"Journey":"",
"DecisionTime":"20200608T092641.056 GMT"},
{"Group":"Group1",
"Issue":"Sales",
"InteractionID":"6897246117193478689",
"Category":"sales",
"CustomerCost":0.0,
"ContentFormat":"",
"Label":"Proposition2",
"Benefits":"",
"WhyRelevant":"",
"Direction":"",
"Name":"Proposition2",
"ShortDescription":"",
"PaidAudienceName":"",
"Identifier":"/Sales/Group1/Proposition2",
"Placement":"",
"Pricing":"",
"JourneyStage":"",
"JourneyStep":"",
"EligibilityDescription":"",
"Propensity":0.0,
"AgentCompensation":0,
"ClassIdentifier":"Offer",
"Priority":0.0,
"Channel":"",
"BundleName":"",
"ImageURL":"",
"Rank":2,
"BundleParent":"false",
"Variant":"",
"Treatment":"",
"InternalCost":0,
"CampaignID":"P-2008",
"OfferValue":0,
"ClickThroughURL":"",
"Journey":"",
"DecisionTime":"20200608T092641.056 GMT"},
{"Group":"Group3",
"Issue":"Sales",
"InteractionID":"6897246117193478689",
"Category":"",
"CustomerCost":0.0,
"ContentFormat":"",
"Label":"Proposition 3",
"Benefits":"",
"WhyRelevant":"",
"Direction":"",
"Name":"Proposition3",
"ShortDescription":"",
"PaidAudienceName":"",
"Identifier":"/Sales/Group3/Proposition3",
"Placement":"",
"Pricing":"",
"JourneyStage":"",
"JourneyStep":"",
"EligibilityDescription":"",
"Propensity":0.0,
"AgentCompensation":0,
"ClassIdentifier":"Offer",
"Priority":0.0,
"Channel":"",
"BundleName":"",
"ImageURL":"",
"Rank":3,
"BundleParent":"false",
"Variant":"",
"Treatment":"",
"InternalCost":0,
"CampaignID":"P-2008",
"OfferValue":0,
"ClickThroughURL":"",
"Journey":"",
"DecisionTime":"20200608T092641.056 GMT"}]}]}]}
If you are relying on the implicit Impression capture, specified on the Container ruleform, built-in to the Container service then this should be capturing an impression for all 3 offers. Please check the pr_data_ih_fact table to confirm impression records are present for all 3 offers.